RIFTSelling a product means photos first and sometimes a short video. Photoroom and Rift both help, with different strengths. We make Rift, so every Photoroom fact below comes from its App Store listing, read on 2026-10-21.
Two ways to the same listing
Photoroom’s listing is “Photoroom: AI Photo Editor” by Photoroom, free with in-app purchases and requiring iOS 18.0 or later. It lists background removal and replacement, listing-ready visuals with Studio Shot, batch editing and product videos from images. Rift is a conversation: you describe the picture or short video, or add a photo of the product, and Spark sets up a Draft.
Side by side (checked 2026-10-21)
| Criteria | Rift | Photoroom |
|---|---|---|
| iPhone app | iPhone app on the App Store | iOS 18.0 or later, free with in-app purchases |
| Backgrounds | Change the place or light of a photo by asking Spark | Remove and replace photo backgrounds |
| Listing-ready shots | Ask Spark for a picture, up to 4 versions at once | Studio Shot, per its listing |
| Many photos at once | Not in Rift | Batch edit, per its listing |
| Product video | One shot, up to 15 seconds, from your photo or a line of words | Product videos from images; see the app for length |
| Paid plans | Plus, Pro and Max, bought in the app | Pro subscription with a trial period; see the app |
| Price before you spend | On the Make button | See the app |
| Not in Rift yet | Captions, music, voice, longer videos | Not applicable |
Pick Photoroom if
- You have a catalogue and want to edit hundreds of photos in one go.
- You mostly need clean backgrounds and listing-ready shots.
- You want an editor built around product photos.
Pick Rift if
- You want one short product video, up to 15 seconds, from a photo or a line of words.
- You’d rather say what you want than work through editing tools.
- You want the price on the Make button before you tap, and a stopped Make not charged.
Lines to try with Spark
- “Put my candle on a marble shelf in warm morning light.”
- “Make a short video of this sneaker turning slowly on a white table.”
Try the same product in both
Use one clear photo of the product on a plain surface. Compare edges, shadows and what each shows before you spend. Tell us if we got something wrong and we will fix this page.
What we don’t say
We don’t claim Rift is cheaper, quicker or better. Rift shows its price on the Make button before you tap, and we print no Photoroom numbers we could not date.